1. Squarespace
Our research shows that Squarespace is the best overall website builder for artists, due to its great design elements and a wide range of 180+ templates to make sure that your art is seen at its best.
Many artists prefer a minimalistic, white-space-heavy website in order to better highlight their art, and you’ll easily find this aesthetic with a Squarespace template. In addition, the service offers design tools that can be used to further tweak a template to create a one-of-a-kind site just for you. For example, you’ll get color palettes and a wide choice of fonts to ensure that your typography matches up to your artwork.
Another reason that this provider scored so highly for artists is that it offers a strong user experience, with plenty of accessibility tools and step-by-step tutorials. You won’t need to be a coding expert to finetune your site, and an easy-to-use dashboard and seamlessly linked builder mean that you can get your art online as quickly as possible.
What’s more, the platform offers some neat analytics, such as how many visitors are viewing your art and what sites or Google searches have led them to you. However, if getting discovered is a top priority for you, we’d recommend looking into Wix. The web builder has a wide range of detailed analytics that will help you get found online, as well as hundreds of integrations to help grow your audience.
Towards the end of 2024, Squarespace rolled out a bundle of dedicated AI design tools, collectively known as Design Intelligence. Design Intelligence leverages AI to provide users with aesthetic guidance, as well as hope with content creation.
Its suite of tools is made up of Blueprint AI, which generates a website from a few prompts; a feature known as Site Themes that allows you to view your site in a variety of different curated styles; Layout Switcher, which recommends layouts based on a given combination of modules; text generation through AI writer; and Brand Identity, which interprets user information and uses it as a jumping-off point for content and style recommendations.
Check out our Squarespace pricing guide for more information