The Hostinger Store Manager made it easy for us to run an online store, but scaling is difficult due to a lack of marketing. Source: Tech.co testing
What Hostinger should improve
While there’s a lot we like about Hostinger, the website builder is definitely missing some key functionalities that some users may consider a dealbreaker.
For starters, there are no email marketing features whatsoever. This means you’ll either have to sign up for another service to attract and retain customers, or just hope that word-of-mouth can keep you in business. There are also no advertorial marketing features, so clearly Hostinger is not made for marketing in general.
Hostinger also lacks content tools, offering notably fewer options than Wix, Shopify, and Squarespace. This means you won’t be able to present content on your site in calendars, banners, charts, or tabs, so hopefully, design isn’t at the forefront of your mind when using Hostinger. This leads some sites — especially those created by AI — to look pretty generic and unimpressive, particularly compared to the beauties created by Squarespace.
Check out our Wix vs Hostinger guide for more information
We found Hostinger’s drag and drop editor easy to use, but the lack of advanced content tools limited us. Source: Tech.co testing
How much does Hostinger cost?
Hostinger is quite simple in the pricing department compared to others on the list, offering only one pricing plan for ecommerce functionality that costs $13.99 per month. However, Hostinger almost perennially offers discounts on this plan, bringing the overall cost down to as low as $2.75 per month.
Obviously at this price, Hostinger is a clear choice if you’re trying to save a bit of money on your online store. Simply put, from a value standpoint, Hostinger is a solid pick, but the lack of advanced functionality is definitely a problem if you’re looking to scale.
