Founded in 2011, Obelisk Infotech is a digital marketing and SEO agency specializing in organic SEO, AI-powered optimization, white-label SEO services, local SEO, and Answer Engine Optimization (AEO). Over the years, the company has built a strong reputation for delivering data-driven strategies that help businesses improve digital visibility and achieve measurable growth across competitive markets.
Led by founder Sandeep Goel, Obelisk Infotech supports clients across multiple industries and geographies, helping brands adapt to the rapidly evolving search ecosystem shaped by artificial intelligence and answer-driven discovery.
Vision and Mission
Obelisk Infotech envisions becoming a globally trusted leader in AIintegrated SEO solutions, enabling businesses to establish long-term digital authority in an increasingly intelligent search environment.
The company’s mission is to make sustainable digital growth accessible by combining proven SEO fundamentals with AIpowered innovation. This balanced approach allows businesses to achieve consistent visibility, qualified traffic, and a competitive edge in modern search landscapes.
Industry Evolution and Adaptation
Since its inception, Obelisk Infotech has witnessed major transformations in digital marketing. SEO has evolved from keyword-centric tactics to a discipline driven by user intent, content relevance, and algorithm intelligence. Developments such as mobilefirst indexing, voice search, and AI-powered search experiences
have significantly reshaped how brands compete online. By continuously adapting its methodologies, Obelisk Infotech has aligned its strategies with these changes. Today, the company places a strong emphasis on AI powered SEO and answer engine optimisation, helping brands remain discoverable not only in traditional search results but also within AI-generated and conversational responses.
Entrepreneurial Journey
Obelisk Infotech began with a clear objective: to make professional and ethical SEO services accessible to businesses of all sizes. Starting with a small team and a long-term mindset, the company grew steadily through continuous learning, experimentation, and a strong focus on client outcomes.
Frequent algorithm updates and technological shifts shaped the company’s resilient approach to SEO, reinforcing the importance of adaptability, team collaboration, and long-term client relationships.
Research and Development as a Growth Driver
Research and development play a central role in Obelisk Infotech’s growth strategy. The company consistently invests in:
- Analyzing search engine and AI algorithm changes
- Testing emerging AI tools and automation workflows
- Refining proprietary SEO and AEO frameworks
This research-led approach enables Obelisk Infotech to deliver future-ready strategies that align with evolving search behavior while driving measurable results for clients.
Distinctive Marketing Approach
Obelisk Infotech’s marketing strategy is built around thought leadership and tangible results. The company focuses on creating high-quality, informative content through comprehensive SEO guides and case studies that showcase measurable client success.
Core Marketing Pillars:
- Thought Leadership Content: Comprehensive guides, industry insights, and expert analysis
- Strategic Partnerships: Collaborations with complementary service providers to amplify reach
- SEO Excellence: Maintaining high search visibility through their own optimization expertise
- Client Advocacy: Word-of-mouth referrals from satisfied clients (strongest marketing channel)
- Industry Recognition: TechBehemoths Awards and other prestigious acknowledgments
Strategic partnerships with complementary service providers further amplify Obelisk Infotech’s reach, enabling the company to deliver integrated solutions that drive business growth. Additionally, Obelisk Infotech leverages its own SEO expertise to maintain high search visibility, ensuring it remains visible to its target audience.
Leadership Philosophy
According to Sandeep Goel, effective leadership is rooted in empowering teams, fostering innovation, and maintaining strategic clarity. The leadership approach emphasizes continuous learning, adaptability, and balancing technical expertise with human-centered client relationships.
This philosophy has helped build a culture focused on collaboration, accountability, and long-term value creation.
Culture and Work Environment
Obelisk Infotech promotes a collaborative and learning-driven work culture. Open communication, ongoing skill development, and knowledge sharing are encouraged across teams. Regular training initiatives help professionals stay aligned with industry changes, while flexible work practices support productivity and employee well-being.
The organization also encourages experimentation with new tools and strategies, enabling innovation that directly benefits client outcomes.
Strategic Expansion and Future Vision
Obelisk Infotech is pursuing strategic expansion through enhanced AI-powered service offerings, international market reach, and partnerships. Key focus areas include advanced SEO automation, scalable white-label solutions, and deeper integration of Answer Engine Optimization frameworks.
As AI becomes a standard component of search, the company aims to support businesses navigating this transition through research-led execution and forward-looking strategies.
Awards and Industry Recognition
Obelisk Infotech’s expertise and performance have been recognized at an industry level. In 2025, the company received multiple honors from
TechBehemoths, including:
- Top Content Marketing Company in India (2025)
- Top SEO Company in India (2025)
- Top WordPress Company in India (2025)
These recognitions reflect the company’s consistent delivery of highquality digital marketing solutions and client centric execution.
Milestones and Achievements
- Clients served across 15+ countries
- 500+ businesses supported globally
- 95%+ client retention rate
- Multiple documented cases of 200%+ organic traffic growth
These milestones highlight Obelisk Infotech’s focus on sustainable growth, long-term partnerships, and measurable outcomes.
Frequently Asked Questions (FAQs)
What services does Obelisk Infotech offer?
Obelisk Infotech provides organic SEO, AI-powered SEO optimization, Answer Engine Optimization (AEO), local SEO, white-label SEO services, Website Design, Social Media Marketing, Paid Ads.
What makes Obelisk Infotech different from other SEO agencies?
The company combines traditional SEO expertise with AI-driven strategies, supported by continuous research, proprietary frameworks, and a strong focus on long-term client success rather than short-term gains.
Does Obelisk Infotech work with international clients?
Yes, Obelisk Infotech serves clients across more than 15 countries, supporting businesses in diverse industries and competitive markets.
How does Obelisk Infotech approach AI-powered SEO?
The approach focuses on aligning SEO fundamentals with AI-driven search behavior, including optimization for answer engines, conversational search, and emerging AI-based discovery platforms.
How does Obelisk Infotech ensure client success?
The company follows a data-driven approach with transparent reporting, regular communication, and continuous optimization. Their R&D-focused methodology and proprietary tools deliver consistent, measurable results.
What industries does Obelisk Infotech serve?
Obelisk Infotech has successfully served its services across diverse industries, including e-commerce, healthcare, technology, hospitality, finance, and B2B services.
Closing Perspective
As search continues to evolve through artificial intelligence, businesses must adapt beyond traditional SEO tactics. Obelisk Infotech emphasizes aligning strong SEO foundations with intelligent, adaptive strategies to achieve sustainable digital growth. Through experience, research, and innovation, the company continues to support businesses navigating the changing dynamics of modern search.
